The Vitruvian hugs a heart-shaped world, reminding us that passion connects us. We love what we do and the outcomes of our work inspire us. We enjoy the process and take joy in sharing the results with others.
The Vitruvian Embrace
Passionate CatMoose
Half moose, half cat — this creature stands for passion. And that passion fuels everything we do. We are proud of our impact and trust we make a difference. We love sharing what we do and why it is great with others.
Passion
We love what we do.
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Empowerment
and Responsibility
and Responsibility
We give freedom and opportunities along with responsibility and authority.
The Empowered Vitruvian shares the sun's boundless energy with those who choose to act, care above and beyond, expand their area of responsibility and change the world for the better.
The Empowered Vitruvian
Power Dragon
This mythic symbol of strength and wisdom flies high, empowered to protect the whole Earth. It flies without limits, cares above and beyond, and plans to expand its area of guardianship to accomplish great things for the good of the universe.
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Result-based Evaluation
We evaluate success only by measurable results.
The Vitruvian Performer is obsessed with achievement. Measures success by the number, height, and difficulty of conquered peaks. Works smart, not hard, and focuses on long-term stable results. Considers it a bad outcome if the target peak wasn’t reached, even after putting in a lot of time and effort. If he fails, it only fuels his hunger for new achievements.
The Vitruvian Performer
The Value Snake
The Value Snake pursues only meaningful, high-impact achievements with real value. It works smart rather than hard, focusing on sustainable long-term outcomes. Any effort becomes meaningless if the final result fails to satisfy.
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The Vitruvian Cherry Sisters respect and trust each other and the world around them. If anything feels wrong they openly ask uncomfortable questions, disagree and share concerns with each other, or those around. They do their best to understand and to find a win-win solution.
The Vitruvian Cherry Sisters
The Integrity Cats
The Integrity Cats embody mutual trust and respect. They openly ask questions, disagree respectfully, and do their best to understand everyone around them. They never tolerate lies, fakes, or hidden information. They show respect to all and aim to make others feel happy.
Integrity and Trust
Mutual respect and trust with clients, colleagues, partners, founders.
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Honesty
and Feedback
and Feedback
We honestly exchange feedback, share information and ensure transparency of what is happening.
The Honest Vitruvian exchanges feedback freely, shares information, and expresses disagreement without fear. He rejects groupthink as he fulfills his responsibility to speak up when he disagrees and to ensure a safe environment welcoming constructive criticism supported by facts. He remembers that remaining silent creates danger for the company to make mistakes.
The Honest Vitruvian
The Vitruvian Diamond
The Vitruvian Diamond — crystal-clear in honesty. It symbol stands for our commitment to open feedback, honest communication, sharing information, and full transparency in everything we do.
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Acknowledgment and Tolerance of Failures
We are not afraid of failures. We admit them and learn from them. If a failure is acknowledged, conclusions are made and it is not repeated — that is good.
The Acknowledged Vitruvian knows that failure is an integral part of growth and does not fear it. Without new attempts, there are no new mistakes—but also no progress. He openly shares his mistakes so others can learn from them and ensures they are not repeated.
The Acknowledged Vitruvian
The Vitruvian Flower
The Vitruvian Flower is a strong guy, it grows even in tough conditions. It is experienced and already made mistakes, but learned from them and they help it grow. Now it is not afraid to fail: it acknowledges mistakes and moves forward. It knows that if we learn and don’t repeat mistakes, that’s a success.
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The Dedicated Vitruvian acts with care and purpose, always prioritizing decisions and actions that serve the company’s best interests
Dedicated Vitruvian
Committed Heart
The heart of the company lies in trustworthy Vitruvian hands — a symbol of commitment. We make decisions and take actions that serve the company’s best interests.
Loyalty
We prioritize decisions and actions that serve the best interests of the company
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SOCIAL DISCOVERY GROUP, 2025
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